Building recognition and rewards for true fans
We partner with sports IPs, brand sponsors and athletes to engage the 99% at home
Fandom is participation, not consumption. True fans commit to showing up, again and again.
2M
collectibles ISSUED
49%
Retention rate between events
108K
NEW ACCOUNTS in 2025
For sports IPs and athletes
- 5-10X 1st party data in your fan database
- Amplify your direct-to-fan engagement program
- Offer sponsors additional inventory with better measurability and ROI
- Monetize through additional lines of merch for proven fans
For brand sponsors
- Address self-identified true fans
- Bring fans to your offering in a connected digital experience
- Improved campaign measurability and attribution
- Competitive ROI with every other sponsorship medium
A team experienced in connecting culture and commerce
Between us we’ve engaged millions of fans, sold gazillions of hype sneakers and devised award-winning marketing campaigns.
We’re shipping new fan experiences that redefine how fandom is recognised, remembered, and rewarded. Let’s talk.
Company
Privacy
FAQ
Community
X (Twitter)
© 2025 Obsessionism Ltd.
For the true fans
Building recognition and rewards for true fans
We partner with sports IPs, brand sponsors and athletes to engage the 99% at home
Fandom is participation, not consumption. True fans commit to showing up, again and again.
2M
collectibles ISSUED
49%
Retention rate between events
108K
NEW ACCOUNTS in 2025
For sports IPs and athletes
- 5-10X 1st party data in your fan database
- Amplify your direct-to-fan engagement program
- Offer sponsors additional inventory with better measurability and ROI
- Monetize through additional lines of merch for proven fans
For brand sponsors
- Address self-identified true fans
- Bring fans to your offering in a connected digital experience
- Improved campaign measurability and attribution
- Competitive ROI with every other sponsorship medium
A team experienced in connecting culture and commerce
Between us we’ve engaged millions of fans, sold gazillions of hype sneakers and devised award-winning marketing campaigns.
We’re shipping new fan experiences that redefine how fandom is recognised, remembered, and rewarded. Let’s talk.
Company
Privacy
FAQ
Community
X (Twitter)
For the true fans
© 2025 Obsessionism Ltd.
Building recognition and rewards for true fans
We partner with sports IPs, brand sponsors and athletes to engage the 99% at home
Fandom is participation, not consumption. True fans commit to showing up, again and again.
2M
collectibles ISSUED
49%
Retention rate between events
108K
NEW ACCOUNTS in 2025
For sports IPs and athletes
- 5-10X 1st party data in your fan database
- Amplify your direct-to-fan engagement program
- Offer sponsors additional inventory with better measurability and ROI
- Monetize through additional lines of merch for proven fans
For brand sponsors
- Address self-identified true fans
- Bring fans to your offering in a connected digital experience
- Improved campaign measurability and attribution
- Competitive ROI with every other sponsorship medium
A team experienced in connecting culture and commerce
Between us we’ve engaged millions of fans, sold gazillions of hype sneakers and devised award-winning marketing campaigns.
We’re shipping new fan experiences that redefine how fandom is recognised, remembered, and rewarded. Let’s talk.
Company
Privacy
FAQ
Community
For the true fans
© 2025 Obsessionism Ltd.